More than a Logo…
Your brand is the most underutilized asset in your business
I’m Rachel, a founder and brand expert with more than 15 years of experience building brands, designing spaces, creating communities and helping businesses grow through strategic brand and marketing systems.
The most powerful tool in your business is your brand. Most companies never figure that out.
The Work
Private Clubs
From brand creation and membership foundation, to designing the space and every aspect of the member experience. I know the ins and outs of building a modern approach to private membership spaces.
Emerging Tech
I’ve helped tech start ups break the mold with their industry-disrupting products and brands. From vertical alignment and messaging to user-experience and go-to-market, I help tech companies find their true voice.
Brand Workshop
Starting here is a great way to ease into our process to help you see the forest through the trees. We’ll dig in to where you’re starting from, and start the process to build the best path forward for your business.
Hospitality
From a single-concept to a global franchise; from fine-dining to industry-defining fast casual, I’ve built and scaled international hospitality brands to acclaimed success and growth.

